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12min chapter
“99.9% of ads are genuinely awful” Tom Goodwin
Nudge
The Evolving Landscape of Advertising
This chapter critiques the current state of advertising, exploring why many ads are ineffective despite industry accolades. It discusses the shift towards automation and immediate results in marketing, arguing that this undermines meaningful engagement with consumers. The speaker emphasizes advertising's essential roles beyond mere targeting, advocating for strategies that foster brand confidence and enduring consumer connections.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode