Jose 'Pepe' Gorbea (HP) | The Power of Co-Creation
The CMO Podcast
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The One Brand You Remember Making an Impact on You as a Young Boy Growing Up in Mexico City the First Brand
I ask every guest what is the one brand you remember making an impact on you as a young boy growing up in Mexico City. I have to apologize it's an American brand called Quities from General Mills and you know why you know why it's related to Nike in a way because they had Michael Jordan in the cover of the magazine. For me he was the guy to look up to and when I saw him on that box I was always telling my mom when you see that box in the supermarket that's the only brand and the only cereal I want, Pepe says.
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