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19min chapter
Revolutionizing the Digital Luxury Experience: AI-Powered Personalization and Data Utilization with Michel Tjoeng Founder of ChatLabs and LVMH 2023 AI Award Winner
Beyond Luxury
AI-Powered Personalization in Luxury Digital Experiences
The chapter explores the challenges and processes involved in creating an AI-powered engine for real-time personalization in luxury digital experiences. It discusses the importance of leveraging data for personalized customer journeys, automating customer experiences, and reducing human intervention to tailor experiences instantly. The focus is on hyper-personalization, transforming user journeys based on individual intent and preferences in the digital luxury industry.
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Listen to the best highlights from the podcasts you love and dive into the full episode