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You Have More Influence Than You Think

New Books in Psychology

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The Journey of Influence

This chapter chronicles the speaker's transition from psychology to academia, emphasizing their passion for social psychology and the unique challenges faced along the way. It contrasts traditional advertising methods of influence with the organic, interpersonal connections that allow for more meaningful interactions. Through discussions on social psychology concepts, such as the spotlight effect and the responsibilities of influence, it reveals how our actions resonate more than we often realize in our everyday lives.

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