Tailored Marketing Strategies and Internal Communication Insights

Creating a culture of continuous learning within analytics functions isn't just beneficial; it's essential. In the session, Russell Johnson, Chief Data Scientist at Marks & Spencer, Denisse Groenendaal-Lopez, Learning & Development Business Partner at Booking Group, and Mark Stern, VP of Business Intelligence & Analytics at BetMGM will address the importance of fostering a learning environment for driving success with analytics. They will provide insights on developing a culture where continuous learning, experimentation, and curiosity are the norms—and strategies leaders can adopt today to drive up excitement around analytics adoption & upskilling.