Engineering is a creative, difficult to measure department and function. Business leaders are used to these metrics for all other departments,. Even for marketing, even for design. And when they come to engineering, they're perplexed why those metrics aren't there.
In this interview, Mojtaba Hosseini (Director of Engineering at Zapier) talks about how to approach using metrics, pitfalls teams run into, and the common evolution teams go through as they adopt metrics.