16min chapter

The Founder-Led Marketing Show cover image

How to Get Your CEO to Post on LinkedIn

The Founder-Led Marketing Show

CHAPTER

Maximizing LinkedIn Engagement and Content Strategy

The chapter delves into strategies for maximizing content engagement on LinkedIn, emphasizing the value of clear messaging tailored to the target audience rather than focusing solely on generating viral posts. It discusses the importance of storytelling elements as hooks in posts to capture the audience's attention and notes the significance of aligning visuals with content for enhanced engagement. The conversation also touches on leveraging real-time feedback, handling leads, and building a strong LinkedIn network through relevant connections and strategic narrative alignment.

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