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11min chapter
221 - The Power of Simplicity, with the Co-Founder of Allbirds, Tim Brown
The Marketing Millennials
The Power of Simplicity
This chapter explores the significance of simplicity in business ideas, product design, and marketing. The founders of Allbirds discuss how simple and straightforward ideas can face opposition, but can also lead to success. They highlight the importance of clear messaging, a singular product focus, and maintaining a sense of irreverence in branding.
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