"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

Building the Modern Auto Media Empire with The Car Dealership Guy's Yossi Levi

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

Strategic Planning and Audience Focus

The chapter delves into strategic planning for an upcoming event, discussing brand enhancement through intimate insights. It explores audience composition and strategic shifts for increased value, highlighting the changing media landscape and the significance of expert-led content. The discussion emphasizes the importance of understanding audience needs and delivering valuable insights over production quality.

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