Building a $2M solo-business on LinkedIn • Justin Welsh
Bootstrapped Stories
00:00
How Do You Build Your Audience?
In the beginning, what you really need to do is create noise and look for signal. And so I would just write a lot in watch and see what resonated. Once I honed in on that feedback that I heard from potential customers, I started landing consulting and advising clients left and right. Now that it's a full time job, I've built really robust systems. So I have a nine step system that I leverage every Monday to create a newsletter, 10 pieces of LinkedIn content, 10 Instagram stories, one Twitter thread, a selling post, and a post newsletter post. They might be free but they're products that people are consuming.
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