Scaling the freemium model with Alex Zaccaria from Linktree
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The Impact of Pandemic and Sustainable Growth
The chapter explores how the agency was affected by the pandemic and the role of international investors in their growth. It discusses the importance of experienced advisors, the shift towards sustainable growth, and the challenges of building a sales team. The chapter concludes by highlighting the need for revenue generation without heavy sales teams and the importance of sustainable and efficient businesses.
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