What's the Old Game?

The object of the game that we're talking about, what i sometimes call this promised land, isit should be really desirable but also hard to reach. The last lesson is just simply proof. So even if we've laid out those other four really well, we're still going to have scepticism. Still, some, still some fear, i think, about that obstacle. We need to show a stories, customer success stories of people who have won the game or at least are on their way to winning it. That's what thas tha, your checkis that you like to teak with every client. Yore, pretty much.

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