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What Is a Story? | My 5-Step Brand Story Framework - Part 1
Storytelligent | Brand Storytelling with Bryce McNabb
Introduction
Bryce McNabb is the award-winning brand storyteller, creative consultant, and founder of Storytelegant. Every other Monday, he dives into topics like brand strategy, content strategy, story structure, and consumer psychology. In this episode, we talked about our mindset, what our ultimate goal is with brand storytelling, strategic storytelling through our marketing communications.
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