2min chapter

Cortex cover image

66: Triggers - Creating Behaviour That Lasts

Cortex

CHAPTER

Email Bankruptcy

I think email bankruptcy is a terrible idea in basically every situation. I don't know what the right way is to deal with 20,000 emails. Because I feel like if you've done that once, you'll be doing it forever. If you're going to properly implement the email bank, like you need to be in just the right position.

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