AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Your ABM Questions, Answered with Hillary Carpio
GTM Speed Dial
How to Nurture Accounts
I can't think of an example where we disqualify them from their ICP. You really need to know what your ICP is and who your most valuable accounts are. Be very careful in how you select your accounts. When is it ABM and when is it demand gen disguised as ABM, the old wolf in sheep's clothing?
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode