How Portillo’s markets Chicago hot dogs outside the Windy City
Ad Age Marketer's Brief
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The Return to Dine-In
During the pandemic, huge shift away from dining in lots of dining rooms closed. And so it's still not back to what it once was pre-pandemic, but we're seeing it slowly shift back. But there still is a core need of our guests to dine in. We want to meet guests where they want to experience us.
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