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How to Overcome Fear and Make a Decision
So how do we make decisions? Either do you like me? Do you like the product? Yes or no? Do you think that will be able to help you achieve this outcome? Yes or yes? What card do you want to use? Right? Overcome. You make them confront the decision, all right? What's your main concern? Then they tell you the main concern. You overcome it. Close. The closing sequence is how you manage the framework. Call recordings. If you're not recording every single fucking call that your people are on, one, you're not compliant. Comms, you need to talk to your team on a regular basis. And when you go over