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How to Acquire Customers and Make Cash Flow From Them
If you can't pay $100 for every person who walks in the door in your marketing, then you're not going to have a business. The first thing that I'll look at is products. There's something that we can add on in this sales choreography when someone comes in the door so we can immediately add a product purchase to an initial service package. An initial service package could be X period of time, X number of sessions, or a single session done at a discount or even a single session free like an evaluation or whatever. This might be introducing them to upsells within your core offer. All of this will increase the average lifetime value and investment of the new customer that