5min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

From Customers to Brand Advocates: Direct Response vs. Branding | Dylan Ander

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

The Importance of Brand Optimization

Luxury is a whole nother, weird. That's my love language, like luxury anti marketing where I'm sure you go to luxury websites all the time,. Dylan and your brain breaks, because they're the boat. Like those websites that don't have the frickin countdown timers and a little UX buy box are powerful spin in wheel luxury. So yeah, and let me push or 100% I just want to use different words where the sub optimal buying experience online is a feature not a bug for luxury. Ash, do you want to round off anything? Because there's a couple other questions that I want to get to. No, thank you guys. This has been great

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