Saastr 002: Behind The Scenes At The World's Fastest Growing SaaS Company with Andy Lark, CMO @ Xero
The Official SaaStr Podcast: SaaS | Founders | Investors
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The Million Dollar Question - I Wish I Knew?
The traditional mix and sass of all in on digital is largely dead as an idea. The trick now is really figuring out what do you do with display, right? And how much do you dial back display and shift to alternate mediums? I would say that no one has really figured out the power of Facebook yet. It's a massively untapped medium for reaching small micro, even medium size businesses.
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