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5min chapter
How Local Grocers & Convenience Stores Can Modernize Their Marketing
MarTech Podcast ™ // Marketing + Technology = Business Growth
Harnessing Data Insights for Modern Marketing Strategies
This chapter examines how independent convenience stores use partnerships and data aggregation to improve their marketing strategies. It underscores the value of purchase data in understanding consumer behavior and highlights its benefits beyond traditional CPG companies.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode