GTM Live cover image

RV164 - Investing Budget Responsibly | Go To Market Live Episode 11

GTM Live

00:00

Optimizing Marketing Investments for Tech Companies

Exploring the nuanced balance between headcount and programs in tech marketing, emphasizing the need for ROI measurement at both levels and the rising trend of hybrid talent integration for business success.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app