2min chapter

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Julius Caesar: How to influence an empire

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CHAPTER

Caesar's Tactics Are Still Relevant Today

Caesar knew that competence alone wouldn't build the influence he required. To persuade a nation to build unwavering trust in his army and ultimately rule an empire, he needed to signal his competence. Caesar might be from a different millennium, but many of the tactics he uses are still appropriate today. Giving up an award will win you more praise than accepting it. Celebrating your success with others rather than hoarding your wealth will win you influence. Putting yourself at genuine risk in your attempt to hit your goals will only make people believe in you more.

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