Episode 120: I’m Running Experiments. Why Hasn’t My Conversion Rate Gone Up?
Drive and Convert
The Power of Experimentation in Startup Growth
This chapter examines how experimentation drives growth in startups, supported by Bloomberg research showing a clear divide in performance between those that experiment digitally and those that do not. It also addresses the challenges in linking conversion rates to experimental outcomes, indicating that the results can often be complex and non-linear.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
