Off The Grid: Leaving Social Media Without Losing All Your Clients cover image

🤝 You Need a Network, Not an Audience — Relationship Marketing with Michelle Warner

Off The Grid: Leaving Social Media Without Losing All Your Clients

CHAPTER

Building Meaningful Connections

This chapter emphasizes the importance of creating a thoughtful and intentional network, distinguishing it from just having a large social media following. It discusses practical strategies for nurturing relationships that can lead to referrals and collaborative opportunities, particularly in the context of supporting small business owners. The speakers share personal experiences and examples that illustrate the value of community engagement and genuine connections over algorithm-driven marketing.

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