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8min chapter
RIP SEO: Here’s What Works Now
Leveling Up with Eric Siu
ROI in Marketing: Strategies That Work
This chapter explores the alignment between marketing investments and actual returns, emphasizing practical strategies like SEO and paid ads that outperform more glamorous campaigns. Additionally, it discusses the future of SEO, the impact of voice search, and the rise of new media channels like podcasts in marketing.
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AI-powered
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode