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Your Burning Questions Answered / Marc Fonteijn / Ep #200

Service Design Show

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Bridging the Gap: Strategies for Convincing the C-Suite

Exploring tactics to align front-line staff and executives in understanding service experience value, including leveraging customer stories, firsthand experience, and listening to customer calls. The chapter delves into overcoming resistance from 'functionalists', driving action with customer focus, and aligning service experience with core business priorities.

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