Navigating Social Media Abuses

In this episode of the Mobile Dev Memo podcast, I speak with Rob Leathern, a trust and safety and business integrity executive, on the potential use of AI by bad actors to perpetrate scams and other forms of abuse on social media. Among other things, we discuss:

• The role of a business integrity function at a large technology company;
• How proactive these teams can be to new and emergent threats;
• The ways in which privacy vulnerabilities are exploited for monetary gain by malicious actors;
• How AI changes the threat landscape for things like business integrity, trust and safety, and privacy;
• How AI empowers large consumer platforms to fight malicious actors;
• Non-obvious threat vectors for consumer privacy.

Thanks to the sponsors of this week’s episode of the Mobile Dev Memo podcast:

• INCRMNTAL⁠⁠. True attribution measures incrementality, always on.
• Rockerbox. Get the clarity your marketing needs and navigate your way to success with Rockerbox. Visit rockerbox.com/maze today to see what it’s all about.

Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.