20Growth: Inside Kraken’s $1.5BN Growth Playbook: What Works, What Doesn’t and What No Founders Understand About Growth That Will Change Their Company with Mayur Gupta
The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
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Navigating the Growth Landscape
This chapter examines the speaker's unpredictable journey through various career shifts in the tech and marketing fields, emphasizing the lessons learned from experiences at Spotify and beyond. It discusses the critical integration of marketing and product-led growth strategies, underscoring the necessity of data-driven approaches and effective marketing in today's competitive environment. Additionally, the speaker shares insights on establishing a sustainable growth engine for startups, focusing on the importance of product-market fit and organic growth before scaling aggressively.
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