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254. Embracing a Psychology-Based Sales Approach w/ Jeff Shore

The Customer Experience Podcast

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The Introverts Edge

Mark: By nature, I am an introvert. But that does not give me a hall pass to sit in my hotel room during a conference when I could be doing some very powerful networking and building relationships with people. We're talking about more than anything else is comfort addictions. It's easier to write an email. Why? Because it's more comfortable. And so I think it's that comfort addiction that is at the root cause of the issue.

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