S5E11: Bain-Style Mock Case Interview: HardHead Helmets
Strategy Simplified
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What Are Other Ways We Can Differ the Three Segments?
A, well, we talked abot, so some of them may really prioritize security, whereas others won't. There could be a change in demand in terms of how much each customer, each segment, is willing to spend on the on the bikes. So maybe do we have information on which of these three am helmets types cost and and what's the demand for each of them? No, we don't. But let's actually take a little bit of a closer look at these segments. How might we think about sizing each of these customer segments?
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