Slingshot: Scott Monty, Oxymoron [Creativity Series #13]
Unthinkable with Jay Acunzo
The Viral Story, Team Expansion, and the Power of Self-Discovery
This chapter explores how Scott Monty's viral story attracted major news organizations, leading to a surge in website visitors. Scott decides to expand his team by recruiting writers and beat reporters, compensating them with Amazon gift cards due to budget constraints. The chapter also emphasizes the significance of self-discovery and self-awareness in achieving excellence.
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