20min chapter

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EP 413: The “why” mindset strategy for better agency communication with Linda Perry

Build a Better Agency Podcast

CHAPTER

Understanding Personal Why and Implementing it in the Agency

In this chapter, they discuss the power of understanding one's personal why and how it can lead to transformative opportunities. They mention a website where listeners can learn more about this exercise and the potential benefits it can bring. They then shift to a conversation about how agency owners can implement this framework of understanding their team members' why, how, and what to improve communication and motivation within the agency.

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