204: Josh Spector — Saying Less and Making More
The Bootstrapped Founder
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The Power of Alignment
Advertising is just another way for people to connect with a certain thing, she says. "If it's not good for them, they click and nothing happens" If you have an audience where members of your audience want to reach otherMembers of your audience, offering ads is actually serving them. It's like a Harry Potter fan club: You want to talk to other Harry Potter nerds.
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