Adam Morgan on the cost of dull advertising
On Strategy Showcase
The Dynamics of Dull vs. Interesting Advertising for Market Leaders and Challengers
Exploring how market leaders leverage dull advertising with distinctive assets while challengers face struggles in creating memorability. Introduces Gail, a growth-focused business agency using strategy, storytelling, and data science to drive real growth.
00:00
Transcript
Play full episode
Remember Everything You Learn from Podcasts
Save insights instantly, chat with episodes, and build lasting knowledge - all powered by AI.
