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#144: Bari Baumgardner – How to create the perfect 3-day event (IRL or virtually)
Creator Science – Learn from today's top content creators
The Benefits of Virtual Events
LZ Granderson: I'd love to hear how everything you've mentioned here maps to this virtual strategy, because one thing that comes to mind for me is it's more accessible. LZ: We generated 700 million over 15 years in in person events through high ticket offers and we generated 500 million from virtual events. He says people do actually stick with us longer and virtual. In fact, they're more likely to spend more because they don't have to spend on a flight, on a hotel and that kind of thing. The second thing that I think you have to do is you get like the workbook that we talked about, some kind of paperwork that you are going to be using
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