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27min chapter
SELLING BY HELPING – Don’t Be A Sales-hole
B2B Marketing Mindset
Genuine Sales Approaches
The chapter explores the journey of overcoming negative sales stereotypes and embracing genuine and transparent sales tactics. It emphasizes the importance of building authentic rapport, understanding client needs, and prioritizing long-term relationships over quick sales. The speakers stress the value of listening, empathy, and being a helpful resource in sales interactions.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode