The Top 5 Emotional Triggers That Motivate People To Buy
Dan Kennedy's Magnetic Marketing Podcast
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The Simple Solution to Complex Problems
Entrepreneurs never want to engage in the behavior that drives our customers. Consumers are always in search of the simplest solution possible to complex problems. As a buyer, you don't want to be buying it because the way to solve complex problems is with complex solutions. But if you're the seller of the pill, the more you can make it, the magic and simple solution, the better.
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