
[SHORT] Research Tips for Marketers and Product Builders with Brendan McNulty
No Hacks: The Mindset Behind Digital Optimization and Growth
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Exploring Research Tools for Market Insights
This chapter delves into research techniques and tools essential for marketers and product builders to understand consumer behavior and market dynamics. It highlights the use of SimilarWeb, Gummy Search, and Notebook LLM for analyzing search terms, social media discussions, and the significance of competitor analysis in shaping marketing strategies.
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