4min chapter

On Strategy Showcase cover image

Inside audible’s "There's more to imagine when you listen."

On Strategy Showcase

CHAPTER

Contrasting Imagined Worlds with Reality in Audible's Campaign

Exploring the jarring transitions in Audible's campaign as listeners immerse themselves in fantastical worlds from their audiobooks, only to be abruptly pulled back to reality by everyday chores, highlighting the clash between fantasy and routine tasks.

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