Digital and Field Strategy to Reach Youth

While Zohran Mamdani will be the youngest mayor in more than 125 years, his top strategist is even younger — 26-year-old Morris Katz.

Katz joined NY1's Errol Louis to discuss Mamdani's historic win, reflecting on the campaign's digital strategy to meet younger voters in one of their favorite hangouts: social media. He also spoke about the tactics used by Andrew Cuomo's campaign and their impact on the Jewish community. And finally, Katz offered a critique of the broader political consulting industry, saying it lacks authenticity and accountability.