3min chapter

The Foundr Podcast with Nathan Chan cover image

422: How to Put Your Audience First with Lauryn Evarts Bosstick and Michael Bosstick of The Skinny Confidential

The Foundr Podcast with Nathan Chan

CHAPTER

How to Launch a $10 Amazon Ice Roller

The skinny confidential brand stands on its own even outside of dear media, you know, as a very successful endeavor. I made sure that the community was involved in everything from the texture to the box to the packaging. And it's because so many creators, podcasters, people that get into this landscape, they make a mistake where they go, okay, I have an audience now now I need to just serve them anything. There's no real thought. It's just like, I need to monetize. I need to get my own product.

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