3min chapter

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73: Alex Kouts | The Secrets You Don't Know About Negotiation Part Two

The Jordan Harbinger Show

CHAPTER

The Seven 38 55 Rule

There's a rule in behavioral psychology and communication science called the seven 38 55 rule. The rule states that seven % of the meaning transmitted in the things we're communicating are the words that we choose. And so when i'm talking to you, am i closing my body language, meaning my crossing my arms, is i protecting my vital organs? There is the fig leaf where sometimes people cross their hands and put it in their lap, covering the genitals. That's one of the most frequent things little kids do when thy're in trouble. They kind of cover themselves up. It's like spreading on public transit. Sure, that's a dominance play in some sense. But man spreading on like

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