How to Raise Capital for a Startup

Over the lifetime of the company, including net equity, just under $100 million. Over time we evolved that into a managed marketplace so we had thousands of local service companies doing cleaning and maintenance,. But also IT security, administrative staffing, basically all of the services that an office manager would manage. And then towards the very end we had built a full set of tools for the office manager. That was just a traditional SaaS business model, we charged a subscription fee.