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The Future of Franchises
Mature brands are going to be the ones where ETA is more likely to occur. Tint World has been around since the 1980s, pretty great unit economics. Anytime fitness actually in the fitness industry is, you know, it's surprisingly,. I thought of it as like an old big box gym, but they've actually done a good job of evolving and one franchise owner especially doing a really good job with the ETA playbook within that system.