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Interview w/ Julian Shapiro (part 2)

Developer Tea

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The Startup Ride Sucks for a Startup

The vast majority of startups fail and are a miserable rollercoaster. The whole startup ride sucks for a given startup, but it's absolutely the truth. What actually sustains momentum in the long term is the reward cycle. And there's no reward cycle when you're failing through a slog, but there is a reward cycle when people are using them loving your product.

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