2min chapter

Mobile Games Playbook cover image

Episode 55: From Niche to Global - Top Tips to Cracking the Lucrative Japanese Mobile Market

Mobile Games Playbook

CHAPTER

Introduction

This chapter delves into the significance of the Japanese mobile games market in terms of economics and innovation, discussing its appeal locally and globally. Highlighting unique trends like location-based gaming with examples such as Pokemon Go showcases the distinct characteristics of this market.

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