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Jeff Lawson, CEO of Twilio: The API Economy

"World of DaaS"

CHAPTER

Evolution of SaaS Industry and Challenges of Organizational Silos

This chapter explores the changes in the SaaS industry over the past 15 years, focusing on targeting all job personas within a company and the creation of organizational silos. It discusses the challenges of integration, the benefits of natural groupings, and highlights the collaboration between data warehouse and data platform vendors.

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