In this episode, I chat with Catryce Thompson, the founder of Captured Media, about outsourcing in small businesses. Catryce shares her journey from being an influencer to starting her own business support agency. We discuss the challenges of outsourcing and the importance of having systems and processes in place. We also discuss the challenges of hiring and outsourcing in business.
Takeaways:
- Start with systems and processes when outsourcing in your business
- Having a solid foundation of systems sets you up for success in outsourcing
- Consider an entry point for business owners who are just starting out
- Coaching can be a form of outsourcing decision-making processes Understanding what you're hiring for is crucial for successful outsourcing
- Leadership is not a requirement for entrepreneurship; it depends on the type of business you want to build
- Seek inspiration outside of social media to avoid comparison and find unique ideas
- Invest in systems that automate processes like onboarding and content creation
- Find trusted sources for help and advice in specific areas of your business
More about Catryce Thompson:
Catryce is a 20-something serial entrepreneur who is currently focused on scaling her small business support agency, Captured Media PNW. She’s based in Seattle, WA, but has worked with creatives and business owners all over the world. As a recovering workaholic, she aspires to help my fellow creatives and business owners reclaim their time while not sacrificing their business' success.
Connect with Catryce Thompson:
Resources from this episode:
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