10min chapter

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Creating a Movement: How to Build a Brand That People Follow for Life | #Marketing - Ep. 09

The Russell Brunson Show

CHAPTER

Building a Movement Through Contribution and Storytelling

This chapter explores the shift from selling a product to fostering a brand movement, highlighting the role of personal growth and community contribution. The speakers argue that writing a book is crucial for establishing a movement, referencing historical examples of transformative texts.

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